ADIDAS

Errol Madlala

Errol Madlala explains key factors behind SAFA’s Adidas partnership

South African Football Association (SAFA) Commercial and Marketing Manager, Errol Madlala, has outlined the main considerations that influenced the federation’s decision to secure Adidas as their new technical sponsor.

Bafana Bafana line up for 2026 FIFA World Cup against Nigeria

Adidas in pole position to replace Le Coq Sportif as Bafana and Banyana kit sponsors

SABC Sport can reveal that the world’s leading sports apparel company, Adidas, are frontrunners to replace Le coq Sportif as Bafana Bafana and Banyana Banyana’s technical sponsors.

FIFA Women's World Cup KV1

WIN: Official adidas FIFA Women’s World Cup Merchandise

Stand a chance to win official adidas FIFA Women’s World Cup Merchandise courtesy of adidas & SABC.